Parhaasta tuli vielä parempi – Sony julkistaa WH-1000XM4 -mallin, markkinoiden johtavat langattomat vastamelukuulokkeet

Lehdistötiedotteet   •   Elo 06, 2020 18:00 EEST

Sony julkaisee tänään WH-1000XM4 -kuulokemallin, joka on neljäs versio palkitussa 1000X-sankakuulokeperheessä. Uusissa kuulokkeissa on runsaasti pidettyjä ominaisuuksia edeltäjästä WH-1000XM3:sta ja uusia älyominaisuuksia, joiden avulla musiikinkuuntelua voi personoida ja hallita entistä paremmin. Uutuusmalli parantaa melunvaimennusta ympäristöön sopivaksi perustuen käyttäjän omiin mieltymyksiin.

An exciting product announcement from Sony

Lehdistötiedotteet   •   Elo 03, 2020 15:00 EEST

Sony julkistaa Ready for PlayStation®5 –tunnusmerkinnän BRAVIA™-televisiomalleille

Lehdistötiedotteet   •   Heinä 29, 2020 17:00 EEST

​Sony on tänään julkistanut, että sen BRAVIA-televisiomallistossa on virallisesti Ready for PlayStation®5 -tunnusmerkintä.

Sony lanseeraa kauan odotetun Alpha 7S III -kameran, jossa yhdistyy ylivoimainen kuvanlaatu S-sarjalle tyypilliseen ”Sensitivity”-herkkyyteen

Lehdistötiedotteet   •   Heinä 28, 2020 17:00 EEST

Sony today announced the long-awaited addition to its acclaimed Alpha 7S full-frame mirrorless camera series⁠ — the Alpha 7S III (model ILCE7SM3). New Alpha 7S III Empowers Creators with 4K 120P Video, 10-bit 4:2:2 Recording, 15+ Stop Dynamic Range , Improved AF Performance and more.

Sony Announces World’s First CFexpress Type A Memory Card with High-speed Performance and Tough Durability

Lehdistötiedotteet   •   Heinä 28, 2020 17:00 EEST

  • Up to 700MB/s[i] write speed and 800MB/si read speed
  • Compact design and advanced functionality
  • Effective heat dissipation design
  • TOUGH specification construction ensures high durability and dust/water resistance
  • Supported by File Scan Utility memory diagnostic software and Memory Card File Rescue data recovery software

Sony today announced a new generation of media — the world’s first[ii] CFexpress Type A memory cards, in both 80GB and 160GB, (CEA-G80T and CEA-G160T) as the most recent addition to Sony’s TOUGH specification cards. Delivering high transfer speed, durability and reliability, Sony’s new CFexpress Type A cards offer professional and stress-free performance for photographers and content creators.

High-speed Performance

Both the CEA-G80T (80GB) and CEA-G160T (160GB) use the latest flash memory control technology to achieve write speeds as high as 700MB/si and read speeds as high as 800MB/si, greatly reducing buffer clearing times for efficient, stress-free shooting. The CFexpress Type A cards are ideally suited for high-speed continuous shooting of more than 1,000 uncompressed RAW still images, as well as 4K 120p movie recording at high bit rates with the Slow & Quick Motion function[iii] when paired with new Alpha 7S III, which features two CFexpress Type A compatible media slots, that also support UHS-I and UHS-II SDXC/SDHC cards, for simultaneous media capture or extended continuous recording of even the highest bit rate data. Compliance with the VPG400 video performance guarantee profile specification ensures stable video recording at 400 MB/s—creating a smooth workflow for professional creators.

Effective Heat Dissipation Design

The new CFexpress Type A memory cards are equipped with a heat sink to transfer heat generated by the card to the exterior when transmitting large amounts of data at high speed, using Sony's original alloy with excellent thermal conductivity. This enables users to record for long periods of time[iv] even when recording 4K 120p video internally.

Tough Durability

Keeping up with Sony’s TOUGH specifications, the new CFexpress Type A memory cards feature bending and impact resistance to protect precious data, even when frequently changing cards in the harshest environments. They are up to five times more resistant to drop impact and up to ten times more resistant to bending, compared to CFexpress Type A requirement standards, for outstanding durability. In addition, thanks to a specialised internal structure, they achieve an IPX7 water ingress protection rating and an IP5X dust ingress protection rating (IP57) for enhanced durability.

Reliability

Accidents happen. Sony’s Memory Card File Rescue[v] data recovery software allows users to recover accidently deleted RAW images and 4K video from memory cards. In addition, Sony’s Media Scan Utility[vi] media diagnostic software will be updated to support CFexpress Type A cards allowing users to diagnose and receive a warning before the number of read/write cycles approaches the card’s limit.

CFexpress Type A/SD Card Reader

Optimised for the new CFexpress Type A memory cards, the CFexpress Type A/SD card reader (MRW-G2) provides SuperSpeed USB 10Gbps (USB 3.2 Gen 2) transfer speed, via its USB Type-C® connector, allowing creators to establish an efficient workflow when dealing with high-resolution image files, 4K video and other types of high-volume data. When combined with a CFexpress Type A card, it allows users to transfer data approximately 2.8 times faster than with conventional media[vii]. The MRW-G2 card reader can be used with CFexpress Type A and SDXC/SDHC (UHS-I and UHS-II) memory cards.

Pricing and Availability

CFexpress Type A memory cards and card reader will be available in Europe in September 2020. See below for suggested retail pricing:

  • CEA-G80T: €300
  • CEA-G160T: €560
  • MRW-G2 Card Reader: €200

For more information, please contact your local PR manager.

[i] Actual performance may vary and is dependent on environment and usage.

[ii]As of July 2020, Sony Survey

[iii] 10-bit depth and 4:2:2 color sampling, All Intra recording, when shooting in slow motion.

[iv]Depends on camera performance

[v] Does not support data recovery for Content Protected and Game Data files. Not all data may be recoverable.

[vi] MRW-G2 CFexpress Type A/SD card reader is required for CFexpress Type A card diagnosis. Diagnosis is not possible with readers from other manufacturers or a direct camera connection.

[vii] Sony test conditions. Compared to Sony’s SDXC UHS-II memory card.

Tietoja Sony Corporationista

Sony Corporation on luova viihdealan yritys, joka perustaa liiketoimintansa vankkaan teknologiaosaamiseen. Peli- ja verkkopalveluista musiikkiin, valokuvaukseen, elektroniikkaan ja rahoituspalveluihin – Sonyn tarkoituksena on tuoda maailmaan tunnetta luovuuden ja teknologian kautta. Lisätietoja osoitteessa http://www.sony.net/

Sony today announced a new generation of media — the world’s first[ii] CFexpress Type A memory cards, in both 80GB and 160GB, (CEA-G80T and CEA-G160T) as the most recent addition to Sony’s TOUGH specification cards. Delivering high transfer speed, durability and reliability, Sony’s new CFexpress Type A cards offer professional and stress-free performance for photographers and content creators.

Lue lisää »

A7SIII announcement programme

Lehdistötiedotteet   •   Heinä 28, 2020 10:00 EEST

Sonyn kompakti ja suorituskykyinen 48” MASTER-sarjan A9 4K HDR OLED TV -malli nyt tilattavissa ennakkoon

Lehdistötiedotteet   •   Heinä 24, 2020 10:00 EEST

​Kahdeksan miljoonaa itsevalaisupikseliä OLED-paneelissa sekä luokkansa parhaat liike- ja äänitekniikat tarjoavat huippuluokan katselukokemuksen kompaktissa 48-tuuman koossa. Sonyn MASTER-sarjan tuorein malli A9 4K HDR OLED on nyt tilattavissa ennakkoon Suomessa. A9 tuo Sonyn viimeistellyt tekniset innovaatiot myös pienempiin olohuoneisiin 48-tuuman koon ansiosta.

Sony Announces Expanded Capability of Camera Remote Software Development Kit (SDK) for Third Party Developers

Lehdistötiedotteet   •   Heinä 16, 2020 17:00 EEST

Sony today announced an updated version 1.01 for its Camera Remote Software Development Kit, expanding the functionality and versatility of the SDK for developers and integrators.

Sony vahvistaa G Master™ -objektiivien valikoimaansa uudella 12-24mm F2.8 -laajakulmaobjektiivilla

Lehdistötiedotteet   •   Heinä 07, 2020 17:00 EEST

​Sony today announced an exciting new addition to its full-frame lens line-up with the introduction of the FE 12-24mm F2.8 GM (model SEL1224GM) Large-aperture Ultra-wide Zoom lens. This compact and versatile lens is ideal for shooting landscapes, starry skies and architecture while providing extra mobility for active sports shooters who want to use ultra-wide angles.

Sony supports creative industry including Cinematographers and Photographers with financial and service contributions from Sony Global COVID-19 Relief Fund

Lehdistötiedotteet   •   Kesä 24, 2020 14:00 EEST

United Kingdom, 24th June 2020: Sony Corporation (“Sony”) has announced it will provide both service and financial support to the global creative industry as part of its Sony Global Relief Fund for COVID-19.

The support will include financial contributions for creators such as videographers, cinematographers, camera operators engaged in sports, filmmaking and scripted television and commercial production as well as complimentary maintenance services for those using Sony cameras and Imaging PRO Support.


The global outbreak of COVID-19 has impacted content creators in nearly every facet of the industry. Sporting and music events, movies and television filming, as well as weddings and other private events have been put on hold. These have had a significant disruption on the commercial activities of professionals who support these industries with photo and video production, and Sony is committed to helping these creators through these difficult times. The "Sony Global Relief Fund for COVID-19 (100 million US dollars) was established in April to help those who are affected by the pandemic.

“Sony has always worked closely with the creative community, by helping them pursue high-quality content creation”, said Hiroshi Kawano, Vice President, Sony Imaging Products & Solutions Inc. “This community’s success is vital to our own, which is why we have decided to implement these support measures in their time of need. We envision a future where content creators, especially younger generations, will be able to continue pursuing creative endeavors with superior production values, despite today's challenging situation. We are proud to contribute funds and support to the content creation industry.”

1) Financial contribution to videographers and camera operators engaged in sports, filmmaking and scripted television and commercial production

Sony will be making donations to the following organizations to support their members who are videographers and camera operators in the production industry:

  • Sports Video Group (Content creators involved in the production of sports events in the United States and Europe)
  • International Cinematographers Guild "Local 600" (Cinematographers and videographers in the United States)
  • The American Society of Cinematography (Cinematographers in the United States)
  • IMAGO (International federation of Cinematographers, World Wide apart from US, Canada and Japan)
  • Japan Society of Cinematographers (Cinematographers in Japan)

2) Complimentary maintenance service of camera system for Sony Imaging PRO Support members

Sony Imaging PRO Support is a membership service offering premium care for professional photographers who use Sony’s camera systems in a professional capacity. Sony will provide complimentary inspection, cleaning and firmware version check services for existing members*1 globally*2, where this membership is available, in order to assure users that their digital imaging devices are ready when needed. The application for this complimentary service is planned to roll out in July*3 and be available until December 31st.

In addition to this, Sony plans to make a financial contribution to the National Institute of Informatics in Japan to promote remote education at universities.

Beyond the COVID-19 pandemic, Sony remains committed to furthering its support of creators and their activities.

*1In addition, the applicants to Sony Imaging PRO Support by this June also be included.

*2 Service sites are located in North America, part of Europe, mainland China, Hong Kong, Taiwan, Korea, Japan, India and Australia.For more details of the service and conditions, please visit the website of Sony Imaging PRO Support in each region.

*3The timing to start this complimentary service may vary in each region.

Tietoja Sony Corporationista

Sony Corporation on luova viihdealan yritys, joka perustaa liiketoimintansa vankkaan teknologiaosaamiseen. Peli- ja verkkopalveluista musiikkiin, valokuvaukseen, elektroniikkaan ja rahoituspalveluihin – Sonyn tarkoituksena on tuoda maailmaan tunnetta luovuuden ja teknologian kautta. Lisätietoja osoitteessa http://www.sony.net/

Sony Corporation (“Sony”) has announced it will provide both service and financial support to the global creative industry as part of its Sony Global Relief Fund for COVID-19.

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Yhteyshenkilöt 5 yhteyshenkilöä

  • Lehdistökontakti
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Sony Finland.

Tietoja Sony Corporationista
Sony Corporation on luova viihdealan yritys, joka perustaa liiketoimintansa vankkaan teknologiaosaamiseen. Peli- ja verkkopalveluista musiikkiin, valokuvaukseen, elektroniikkaan ja rahoituspalveluihin – Sonyn tarkoituksena on tuoda maailmaan tunnetta luovuuden ja teknologian kautta. Lisätietoja osoitteessa http://www.sony.net/

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